The convertible mattress: three-year bud sign up.| | Product| | | Year 1| Year2| Year3| | | | | Total securities industry| | 1,000,000| 1,600,000 | 1,900,000| | | | | Response rate| | 10%| 10%| 11%| | | | | dominance| | | 100,000| 160,000| 209,000| | | | | Conversion rate| | 5%| 5%| 6%| | | | | Customers who buy| | 5,000 | 8,000 | 12,540 | (counted by break-point formula)| | Price per item| | 211.99| 211.99| 225.99| | | | | firstborn time buyers| | 1,059,950 | 1,695,920 | 2,833,915 | | | | | | | | | | | | | | | recap sales| | | | | | | | | Purchases| | | 5,000| 8,000| 2,540| | | | | double buyers| | 0| 0| 25%| | | | | replicate purchases| | 0| 0| 3,135| | | | | Repeat generation| | 0| 0| 1| | | | | Price per item| | 211.99| 211.99| 225.99| | | | | Repeat sales| | 0| 0| 708479| | | | | | | | | | | | | | | Revenue| | | 1,059,950 | 1,695,920 | 3,542,393 | | | | | | | | | | | | | | | Expenses| | | | | | | | | | COGS| | | 50%| 44%| 37%| | | | | | | | 529,975 | 746,205 | 1,310,686 | | | | | administrative| | 0.89%| 0.89%| 0.
89%| | | | | | | | 9,434 | 15,094 | 31,527 | | | | | Fixed| | | | | | | | | | Advertisement| | 10,000| 10,000| 5,000| | | | | Subtotal| | | 549,409 | 771,298 | 1,347,213 | | | | | merchandising| | | 30%| 30%| 35%| | | | | | | | 164,823 | 231,390 | 471,524 | | | | | Operating profit| | 384,586 | 539,909 | 875,688 | | | | | | | | | | | | | | | | | | | | | | | | | * * * Scenario sum-up: * Against to the convertible automobiles, our mattresse s are non luxury for cost maintain. We are ! pass to use the comparable direct material, we will not inculcate our workers (it...If you want to get a full essay, order it on our website:
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